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Designer Clothes for a Residential Quarter

Working with the four options of facade solutions for a residential quarter in Moscow area's city of Vidnoe, the architects of PANACOM went beyond the task that was offered to them, striving for the Moscow standards of residential projects.

10 February 2016
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At the investor's commission, the architects came up with a number of options of the facade solutions for the residential quarter that is being designed in the Moscow region, the main function of the façades consisting in making the buildings look comfortable, attractive, and human-proportionate. Still, though, besides this particular task, the architects also tried to endow the project with a number of important qualities that today are becoming the standard in housing projects. It is about designing convenient entrance groups, clear division of the yard and the street space, and saturating the first floors along the inside streets with various public and social functions. 

The architects worked with an existing master plan, according to which the project consisted of small-sized quarters of L-shaped buildings and independent two-hallway units stopping the yards. The buildings are no more than seven-eight stories high. Although this residential complex does not have in it the traditional "square" of houses, the separation of the residential yards into public and semi-private territory with limited driving access is clearly readable. Furthermore, the architects stress this by means of design, using, for example, a deeper and more saturated color for the inside façades of the buildings and a lighter color on the outside, as well as various graphic techniques. 
 
Arseniy Leonovich,
Founder and chief architect of PANACOM: 
 
"In the first version, we tried fracturing and scaling the façades by means of using color and plastic solutions, as though dividing larger volumes with local "Tetris"-like inserts. The color here also actively marks the inside and outside territory of the quarter: we are getting a denser, more saturated solution on the yard side, and a more opaque large-figured one - turned on the outside. 
 
Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 1. Project, 2015 © PANACOM
Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 1. Project, 2015 © PANACOM


Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 1. Project, 2015 © PANACOM


The options of the façades proposed by PANACOM allow the architects to endow each of the yards with a similar configuration and a characteristic identify giving the opportunity to "read" and correctly identify your "own" house. In the second option, for example, by means of color and active plastics, and at the expense of including projections and embossed panels of different textures, the architects achieve the effect of joining the "different" houses that look as tough they belonged to different times". 
 
Arseniy Leonovich,
Founder and chief architect of PANACOM: 
 
This solution works according to the principle of the historical city "gaining momentum", when the small "human-proportional" volumes can be glued to each other, each one having, at the same time, its own facade finish - fence lath, bright red window frames, timber framing, and other decorative elements". 

Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 2. Project, 2015 © PANACOM


Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 2. Project, 2015 © PANACOM


Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 2. Project, 2015 © PANACOM

 
Within the framework of the set sizes of the buildings, PANACOM also worked on optimizing and improving the planning solutions, coming up with several options for the residential sections - from economy to business class. The "casing" also will be changing in accordance with the "contents": for example, in the third option that refers to the business-class format, the buildings are getting wider glazing, while the roof is made usable, with a possibility of placing the recreation area upon it.

Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 3. Project, 2015 © PANACOM


Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 3. Project, 2015 © PANACOM


Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 3. Project, 2015 © PANACOM

 
The overall plastic solution also includes stanza balconies, while one of the options included the outdoor air conditioning units marked by the red color. In the other versions, the air conditioners - the placement of which is regulated by the appropriate regulations nowadays - are hidden inside the stanza balconies. The plastic solutions also vary along the vertical axis: sections of different height are combined in various ways which goes a long way to form a diverse and interesting skyline.

Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 4. Project, 2015 © PANACOM


In all the solutions, the architects paid particular attention to the design of the entrance groups. The new rules and regulations for housing projects that only came into effect in 2015 but have long since become the common decency among all the developers who want to keep abreast of the competition provide for designing the lobbies of residential houses on a level with the yard, so as to make them as accessible as possible, including for people of limited mobility, with clear and convenient navigation. Responding to these requirements, PANACOM designed the hallway entrances with minimal height drop in reference to the yard, and, in accordance with the technical conditions, it is less than half a meter - meaning, two or three steps, with a fair share of glazing, bathrooms, rooms for storing bicycles and go-carts, as well as for the caretaker's office.
 
Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 4. Project, 2015 © PANACOM


Arseniy Leonovich: 
 
"In this project, a lot of intentions were coming from us as architects who already did a number of large-scale town-planning projects, and caused by our desire to convince our customer that a number of critical parameters, without which you cannot do a modern housing project, must be pre-programmed very early on". 
 
The bottom floors of the residential complex are designed with a view to place apartments in them - that was one of the "givens" that the architects had to work with. Nevertheless, realizing that today's residential environment is successfully developing also at the expense of the active stock of the bottom floors opening up to the inner streets of the blocks, the architects provided for the opportunity of turning the "outside perimeter" (where studios and double-room apartments are situated) into a busy residential front. 
 
As part of the project, the architects also developed a landscaping concept uniting one's spacial perception of all the yards and marking them with various art objects, sport fields and playgrounds, recreation places, and original minor sculptural forms. 

Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 4. Project, 2015 © PANACOM


Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 4. Project, 2015 © PANACOM

 
Arseniy Leonovich:
 
"Everything that was formulated in Moscow's standards for residential projects is now being actively picked up by the market and the developers. And these many options set by the architects make the ideology that I think is very attractive for the investors and developers. Not so long ago the end result completely depended on the developer's open or narrow mind - but now that we have the city's policy and we have the norms and standards, the developers are forced to offer the product that is guaranteed to be above some certain level. I like this situation very much. We as architects have the mission of bringing the quality of modern comfort to the segment of inexpensive housing, making the stylish and modern housing available to people".
Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 4. Project, 2015 © PANACOM
Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 4. Project, 2015 © PANACOM
Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 4. Project, 2015 © PANACOM
Options of the facade solutions for the residential quarter in the town of Vidnoe. Option 4. Project, 2015 © PANACOM


10 February 2016

Headlines now
The Big Twelve
Yesterday, the winners of the Moscow Mayor’s Architecture Award were announced and honored. Let’s take a look at what was awarded and, in some cases, even critique this esteemed award. After all, there is always room for improvement, right?
Above the Golden Horn
The residential complex “Philosophy” designed by T+T architects in Vladivostok, is one of the new projects in the “Golubinaya Pad” area, changing its development philosophy (pun intended) from single houses to a comprehensive approach. The buildings are organized along public streets, varying in height and format, with one house even executed in gallery typology, featuring a cantilever leaning on an art object.
Nuanced Alternative
How can you rhyme a square and space? Easily! But to do so, you need to rhyme everything you can possibly think of: weave everything together, like in a tensegrity structure, and find your own optics too. The new exhibition at GES-2 does just that, offering its visitor a new perspective on the history of art spanning 150 years, infused with the hope for endless multiplicity of worlds and art histories. Read on to see how this is achieved and how the exhibition design by Evgeny Ace contributes to it.
Blinds for Ice
An ice arena has been constructed in Domodedovo based on a project by Yuri Vissarionov Architects. To prevent the long façade, a technical requirement for winter sports facilities, from appearing monotonous, the architects proposed the use of suspended structures with multidirectional slats. This design protects the ice from direct sunlight while giving the wall texture and detail.
Campus within a Day
In this article, we talk about what the participants of Genplan Institute of Moscow’s hackathon were doing at the MosComArchitecture booth at the “ArchMoscow” exhibition. We also discuss who won the prize and why, and what can be done with the territory of a small university on the outskirts of Moscow.
Vertical Civilization
Genpro considered the development of the vertical city concept and made it the theme of their pavilion at the “ArchMoscow” exhibition.
Marina Yegorova: “We think in terms of hectares, not square meters”
The career path of architect Marina Yegorova is quite impressive: MARHI, SPEECH, MosComArchitectura, the Genplan Institute of Moscow, and then her own architectural company. Its name Empate, which refers to the words “to draw” in Portuguese and “to empathize” in English, should not be misleading with its softness, as the firm freely works on different scales, including Integrated Territorial Development projects. We talked with Marina about various topics: urban planning experience, female leadership style, and even the love of architects for yachting.
Andrey Chuikov: “Optimum balance is achieved through economics”
The Yekaterinburg-based architectural company CNTR is in its mature stage: crystallization of principles, systematization, and standardization helped it make a qualitative leap, enhance competencies, and secure large contracts without sacrificing the aesthetic component. The head of the company, Andrey Chuikov, told us about building a business model and the bonuses that additional education in financial management provides for an architect.
The Fulcrum
Ostozhenka Architects have designed two astonishing towers practically on the edge of a slope above the Oka River in Nizhny Novgorod. These towers stand on 10-meter-tall weathered steel “legs”, with each floor offering panoramic views of the river and the city; all public spaces, including corridors, receive plenty of natural light. Here, we see a multitude of solutions that are unconventional for the residential routine of our day and age. Meanwhile, although these towers hark back to the typological explorations of the seventies, they are completely reinvented in a contemporary key. We admire Veren Group as the client – this is exactly how a “unique product” should be made – and we tell you exactly how our towers are arranged.
Crystal is Watching You
Right now, Museum Night has kicked off at the Museum of Architecture, featuring a fresh new addition – the “Crystal of Perception”, an installation by Sergey Kuznetsov, Ivan Grekov, and the KROST company, set up in the courtyard. It shimmers with light, it sings, it reacts to the approach of people, and who knows what else it can do.
The Secret Briton
The house is called “Little France”. Its composition follows the classical St. Petersburg style, with a palace-like courtyard. The decor is on the brink of Egyptian lotuses, neo-Greek acroteria, and classic 1930s “gears”; the recessed piers are Gothic, while the silhouette of the central part of the house is British. It’s quite interesting to examine all these details, attempting to understand which architectural direction they belong to. At the same time, however, the house fits like a glove in the context of the 20th line of St. Petersburg’s Vasilievsky Island; its elongated wings hold up the façade quite well.
The Wrap-Up
The competition project proposed by Treivas for the first 2021 competition for the Russian pavilion at EXPO 2025 concludes our series of publications on pavilion projects that will not be implemented. This particular proposal stands out for its detailed explanations and the idea of ecological responsibility: both the facades and the exhibition inside were intended to utilize recycled materials.
Birds and Streams
For the competition to design the Omsk airport, DNK ag formed a consortium, inviting VOX architects and Sila Sveta. Their project focuses on intersections, journeys, and flights – both of people and birds – as Omsk is known as a “transfer point” for bird migrations. The educational component is also carefully considered, and the building itself is filled with light, which seems to deconstruct the copper circle of the central entrance portal, spreading it into fantastic hyper-spatial “slices”.
Faraday Grid
The project of the Omsk airport by ASADOV Architects is another concept among the 14 finalists of a recent competition. It is called “The Bridge” and is inspired by both the West Siberian Exhibition of 1911 and the Trans-Siberian Railway bridge over the Irtysh River, built in 1896. On one hand, it carries a steampunk vibe, while on the other, there’s almost a sense of nostalgia for the heyday of 1913. However, the concept offers two variants, the second one devoid of nostalgia but featuring a parabola.
Midway upon the Journey of Our Life
Recently, Tatlin Publishing House released a book entitled “Architect Sergey Oreshkin. Selected Projects”. This book is not just a traditional book of the architectural company’s achievements, but rather a monograph of a more personal nature. The book includes 43 buildings as well as a section with architectural drawings. In this article, we reflect on the book as a way to take stock of an architect’s accomplishments.
Inverted Fortress
This year, there has been no shortage of intriguing architectural ideas around the Omsk airport. The project developed by the architectural company KPLN appeals to Omsk’s history as a wooden fortress that it was back in the day, but transforms the concept of a fortress beyond recognition: it “shaves off” the conical ends of “wooden logs”, then enlarges them, and then flips them over. The result is a hypostyle – a forest of conical columns on point supports, with skylights on top.
Transformation of Annenkirche
For Annenkirche (St. Anna Lutheran Church in St. Petersburg), Sergey Kuznetsov and the Kamen bureau have prepared a project that relies on the principles of the Venice Charter: the building is not restored to a specific date, historical layers are preserved, and modern elements do not mimic the authentic ones. Let’s delve into the details of these solutions.
The Paradox of the Temporary
The concept of the Russian pavilion for EXPO 2025 in Osaka, proposed by the Wowhaus architects, is the last of the six projects we gathered from the 2022 competition. It is again worth noting that the results of this competition were not finalized due to the cancellation of Russia’s participation in World Expo 2025. It should be mentioned that Wowhaus created three versions for this competition, but only one is being presented, and it can’t be said that this version is thoroughly developed – rather, it is done in the spirit of a “student assignment”. Nevertheless, the project is interesting in its paradoxical nature: the architects emphasized the temporary character of the pavilion, and in its bubble-like forms sought to reflect the paradoxes of space and time.
The Forum of Time
The competition project for the Russian Pavilion at EXPO 2025 in Osaka designed by Aleksey Orlov and Arena Project Institute consists of cones and conical funnels connected into a non-trivial composition, where one can feel the hand of architects who have worked extensively with stadiums and other sports facilities. It’s very interesting to delve into its logic, structurally built on the theme of clocks, hourglasses and even sundials. Additionally, the architects have turned the exhibition pavilion into a series of interconnected amphitheaters, which is also highly relevant for world exhibitions. We are reminding you that the competition results were never announced.
Mirrors Everywhere
The project by Sergey Nebotov, Anastasia Gritskova, and the architectural company “Novoe” was created for the Russian pavilion at EXPO 2025, but within the framework of another competition, which, as we learned, took place even earlier, in 2021. At that time, the competition theme was “digital twins”, and there was minimal time for work, so the project, according to the architect himself, was more of a “student assignment”. Nevertheless, this project is interesting for its plan bordering on similarity with Baroque projects and the emblem of the exhibition, as well as its diverse and comprehensive reflectiveness.
The Steppe Is Full of Beauty and Freedom
The goal of the exhibition “Dikoe Pole” (“Wild Field”) at the State Historical Museum was to move away from the archaeological listing of valuable items and to create an image of the steppe and nomads that was multidirectional and emotional – in other words, artistic. To achieve this goal, it was important to include works of contemporary art. One such work is the scenography of the exhibition space developed by CHART studio.
The Snowstorm Fish
The next project from the unfinished competition for the Russian Pavilion at EXPO 2025, which will be held in Osaka, Japan, is by Dashi Namdakov and Parsec Architects. The pavilion describes itself as an “architectural/sculptural” one, with its shape clearly reminiscent of abstract sculpture of the 1970s. It complements its program with a meditative hall named “Mendeleev’s Dreams”, and offers its visitors to slide from its roof at the end of the tour.
The Mirror of Your Soul
We continue to publish projects from the competition for the design of the Russian Pavilion at EXPO in Osaka 2025. We are reminding you that the results of the competition have not been announced, and hardly will ever be. The pavilion designed by ASADOV Architects combines a forest log cabin, the image of a hyper transition, and sculptures made of glowing threads – it focuses primarily on the scenography of the exhibition, which the pavilion builds sequentially like a string of impressions, dedicating it to the paradoxes of the Russian soul.
Part of the Ideal
In 2025, another World Expo will take place in Osaka, Japan, in which Russia will not participate. However, a competition for the Russian pavilion was indeed held, with six projects participating. The results were never announced as Russia’s participation was canceled; the competition has no winners. Nevertheless, Expo pavilion projects are typically designed for a bold and interesting architectural statement, so we’ve gathered all the six projects and will be publishing articles about them in random order. The first one is the project by Vladimir Plotkin and Reserve Union, which is distinguished by the clarity of its stereometric shape, the boldness of its structure, and the multiplicity of possible interpretations.
The Fortress by the River
ASADOV Architects have developed a concept for a new residential district in the center of Kemerovo. To combat the harsh climate and monotonous everyday life, the architects proposed a block type of development with dominant towers, good insolation, facades detailed at eye level, and event programming.
In the Rhombus Grid
Construction has begun on the building of the OMK (United Metallurgical Company) Corporate University in Nizhny Novgorod’s town of Vyksa, designed by Ostozhenka Architects. The most interesting aspect of the project is how the architects immersed it in the context: “extracting” a diagonal motif from the planning grid of Vyksa, they aligned the building, the square, and the park to match it. A truly masterful work with urban planning context on several different levels of perception has long since become the signature technique of Ostozhenka.
​Generational Connection
Another modern estate, designed by Roman Leonidov, is located in the Moscow region and brings together three generations of one family under one roof. To fit on a narrow plot without depriving anyone of personal space, the architects opted for a zigzag plan. The main volume in the house structure is accentuated by mezzanines with a reverse-sloped roof and ceilings featuring exposed beams.
Three Dimensions of the City
We began to delve into the project by Sergey Skuratov, the residential complex “Depo” in Minsk, located at Victory Square, and it fascinated us completely. The project has at least several dimensions to it: historical – at some point, the developer decided to discontinue further collaboration with Sergey Skuratov Architects, but the concept was approved, and its implementation continues, mostly in accordance with the proposed ideas. The spatial and urban planning dimension – the architects both argue with the city and play along with it, deciphering nuances, and finding axes. And, finally, the tactile dimension – the constructed buildings also have their own intriguing features. Thus, this article also has two parts: it dwells on what has been built and what was conceived
New “Flight”
Architects from “Mezonproject” have developed a project for the reconstruction of the regional youth center “Polyot”(“Flight”) in the city of Oryol. The summer youth center, built back in the late 1970s, will now become year-round and acquire many additional functions.
The Yauza Towers
In Moscow, there aren’t that many buildings or projects designed by Nikita Yavein and Studio 44. In this article, we present to you the concept of a large multifunctional complex on the Yauza River, located between two parks, featuring a promenade, a crossroads of two pedestrian streets, a highly developed public space, and an original architectural solution. This solution combines a sophisticated, asymmetric façade grid, reminiscent of a game of fifteen puzzle, and bold protrusions of the upper parts of the buildings, completely masking the technical floors and sculpting the complex’s silhouette.