Ilya Utkin chose urban regeneration for the reconstruction project of rough modernist building of “Mir” cinema built right opposite to Troitse-Sergieva Lavra in 1970. The building will be entirely transformed and become more like a Central Russian bazaar. Though the building will change, the aim is different. It would transform a part of Zagorsk town back into Sergiev Pasad. But the project will not be realized.