Третий конкурс от итальянского производителя кофе Lavazza посвящен созданию модульной мебели для кофе-брейков. Кофейная зона должна быть удобной для потребителей, пригодной для установки в общественных пространствах разного формата, а также способствовать росту популярности продукции бренда.
New product design contest on desall.com: Lavazza and Desall invite you to design a modular furniture system functioning as a coffee break bar area, and which is adaptable to different types of environments and contexts of use.
Lavazza is looking for a modular furniture system (“the system”) functioning as a bar area dedicated to coffee breaks. The strategic objective of the system is twofold: a) to enhance the user experience of coffee preparation and consumption within social contexts, be them private or public, and b) to spur users’ engagement with Lavazza coffee products within those contexts.
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