Современные электронные технологии за последние годы проникли в самые разнообразные области человеческой жизни, в том числе в сферу моды и красоты. Участникам конкурса необходимо предложить оригинальные дизайн-концепции так называемых нательных гаджетов, которые сегодня получили широкое распространение. Фантазия конкурсантов ничем не ограничена, однако идеи должны быть потенциально реализуемыми и соответствовать рыночным тенденциям.
In this context, disciplines as programming and electronics become highly interconnected, blurring old boundaries and merging different fields of knowledge. Fashion has been already affected by this radical change. Therefore, clothes, shoes and other accessories can now incorporate elements of hardware and software, generating a peculiar mix between fashion and computation that is incredibly fertile and inspiring. Data becomes Beauty, Interaction becomes Emotion.
As a result, a new aesthetic is emerging. Reshape focuses on the definition of this language, proposing a new challenge to makers and designers: RESHAPE15 | wearable technology competition.
Proposals will focus on the possibilities of wearable technology without any design limitation. Once again Reshape leaves to designers freedom and responsibility of their own choices. Nonetheless, all submissions must reflect the mission of Reshape: merging ideas with fabrication processes and market viabilities.
Fabrication strategies must be clear and reasonable, demonstrating a real control of the production process. The distributed network of fabrication of Reshape includes Fab Labs and Maker Space, all equipped with digital fabrication machines such as laser cutters, 3d printers, milling machines and robotic arms. Entries are required to rely on those machines as main tools for the fabrication process. Assembly method and production costs will also be taken into consideration in the evaluation process.
All winning proposals will be awarded according to the prize pool. In addition to the economical prize, Reshape offers a unique e-commerce platform where the best design proposals will be presented and launched into the market. Designers will have then the possibility to sell their own products promoting their design on the international platform of Reshape.