Участникам нужно поразмышлять над тем, как архитектура может способствовать привлечению туристов в Рио круглый год, а не только во время карнавала. Задание – создать революционное общественное пространство, которое будет знакомить с культурой и историей города, а также предоставит возможности для комфортного отдыха.
пресс-релиз:
The ease of travel has enhanced the idea of visiting a foreign land, and fueled the tourism industry. When people choose to travel for recreation, there are a variety of experiences they look for. Apart from architectural wonders, entertainment, luxury and cultural exposure, tourists often visit countries at a specific time of the year for popular temporal attractions like, carnivals, and festivals.
Countries with rich cultural diversity and history attract enormous number of tourists during their exclusive traditional festivals. Brazil hosts an annual carnival across its major cities like Rio de Janeiro, São Paulo, etc. attended by almost 2 million people per day on the streets out of which a million are tourists.
If today travelling is possible to anywhere at any point of time, technology can be utilized to give a glimpse of the special experiences of a country all throughout the year.
CHALLENGE
Brazil’s potential needs to be explored in more than one dimension to create a niche for tourism growth in the country. The country’s falling economy can also be expected to be rescued, which has been lagging behind significantly.
An innovative tourism experience can be used to bring a significant change in the tourist infrastructure.
Challenge: A transient architectural intervention that utilizes technology to create revolutionary spaces would open avenues for a different kind of tourism experience that is perennial. It can also be a one of a kind module that can be adapted for replication throughout the city. It aims to revolutionize a tourist’s experience visiting Brazil at any point of the year. It will also act as a gateway to the city’s history, culture, and architecture.