Итальянская компания Fabian предлагает всем желающим принять участие в конкурсе на дизайн светильника, который сможет встать в один ряд с лидерами ее продаж, моделями Cubetto и Beluga. Перед конкурсантами стоит задача не только создать новый продукт, но также сохранить в нем специфические черты, которые позволяют его предшественникам оставаться всегда актуальными. Светильник должен быть выполнен из хрусталя, иметь компактный размер и отличаться от своих «собратьев» формой.
пресс-релиз:
Fabbian is looking for a new lamp that might be included in its best sellers segment of all times, Cubetto and Beluga. Reinterpret these great light design myths giving birth to a new project that retains the special traits that made its two predecessors timeless furnishing accessories.
The aim of “New birth of a myth” is to identify a new product that might be the worthy travel companion of the Cubetto and Beluga lamps, best sellers of the company. The product shall have compact size and new shape, be made of either blown or moulded crystal; this is in order to give continuity to what proved to be part of the Fabbian DNA.
Company description
Fabbian Illuminazione was established in 1961 as a company manufacturing lighting appliances for homes and for contract work. This aspect together with tradition and quality has always been evident in the product, with the result that the company has gradually acquired international dimensions and recognition. Results have been achieved through continual research aimed at interpreting market demands, while setting up precise marketing policies and strategies. Experience, over a professional and qualified worldwide dealer net, always leads to the consolidation of specific technologies, forming a production philosophy that cannot be separated from new research and constructional methods.
международный