Компания Elica, мировой лидер по производству бытовых вытяжек, находится в поиске свежих идей и нестандартных дизайнерских решений для своей продукции. Участникам предлагается разработать инновационную в плане функциональности и эстетики концепцию вытяжки, которая смогла бы «совершить революцию» на рынке. Стоит также помнить о том, что идея должна быть реализуемой и подходящей для серийного производства.
пресс-релиз:
Elica, world leader in the range hood market for domestic use, invites all creative users of Desall to envision an innovative concept of range hood, from an aesthetic, functional and technological point of view, which may be, in one word, revolutionary.
Elica relies on you, creative users of Desall, to develop a new concept of a range hood for domestic use, in line with the company look and feel and at the same time, which breaks the traditional schemes, achieving a formal synthesis. Envision the innovative, technological hood of the future, also reinterpreting or drawing inspiration from iconic elements. Explore new functionalities, potentials and shapes to realise an unprecedented original product, keeping into consideration its serial manufacturing and marketability.
Company description
Elica Corporation is active in the range hoods sector since the 70s. Today it counts eight factories in the world, between Italy, Poland, Mexico, Germany, India and China; 3,400 employees and an annual production of 18 million pieces between hoods and motors, its two main businesses. Elica is world leader in the design and manufacture of range hoods for domestic use. Dynamism, constancy and refinement have always been the drive behind the change and the search for “New Air”, which has always guided Elica towards unexplored horizons full of possibilities.