Restile 2015. Release your creativity – contest of ideas aimed at identifying new aesthetic horizons for the production of ceramic tiles.
Цель конкурса заключается не просто в том, чтобы придумать новый дизайн керамической плитки для компании Mirage, но и в том, чтобы разработать новый подход, новое видение продукции. Планируется, что это будут целые коллекции с неожиданными текстурами и фактурами. Так, например, конкурсантам предлагается переосмыслить такие материалы, как дерево, металл, натуральный камень или текстиль.
The aim of the restile contest is to find a product or a collection that is first and foremost innovative, because it offers an original interpretation of both the substance and aesthetics of ceramic materials. Both the structure of the surface and its visual impact are vital ingredients in any porcelain stoneware tile. A collection is a series of tiles that share a common design concept, developed in multiple colour versions and sizes.
Participants are asked to submit a product concept or collection that meet the essential criteria described below (a, b, c, d, e): A) The concept of the product must be a personal interpretation of one of the references in the list below:
A new interpretation of cement and/or resin
A new interpretation of terracotta
A new interpretation of cocciopesto
A new interpretation of natural stone
A new interpretation of metal
A new interpretation of fabric
A new interpretation of wood
The new interpretation must include a study of the decorative graphics and patterns, the surfaces, the level of shine (or matt) and a suggested range of colours (3/4 colours), as well as possible combinations between the colours in the range itself.
There are no limits to the concept of the new interpretation: it can range from a selection of natural references that are particularly beautiful, or new and ultra modern interpretations, or even ideas based on the conceptual deconstruction of a product used only as a reference.
Even blend experiments are allowed, whose interpretation can combine more than one of the above references in a single collection.
B) The concept of the product must be designed so that it can actually be manufactured on an industrial scale. C) The product must be designed primarily for flooring and any use as a wall covering will be considered secondary. D) The proposed product must be suitable for residential or "light commercial" applications namely premises subject to low-traffic, like restaurants, shops or cinemas. E) The shape of the product must be square or rectangular. Any other shapes obtained by cutting will be considered secondary.