The three HIDE towers were completed in July 2024. Back in the spring and summer, drivers on the Third Ring Road watched as the main tower was gradually “dressed” in golden panels, establishing it as the focal point at the intersection of the Third Ring, the Setun River – though the latter is not visible from the Third Ring – and General Dorokhov Avenue. Now, when swerving from the avenue toward the city center, we can see the full height of the “golden” tower.

The shiny frames seem to assemble the shape before our very eyes, visually floating around a central axis – a captivating effect. The tower’s form is slender, and from a moving perspective, it changes almost imperceptibly – but continuously. It transforms when viewed from a car or from a boat on the Moscow River, where the golden vertical line also establishes itself as a defining landmark of this area.

Andrey Romanov, leader of ADM architects

The city leadership’s attention to architectural form, to focal points in emerging panoramas, is a crucial trend in Moscow’s development as a modern metropolis. I won’t deny that it’s significant for us as architects; it allows us to propose more complex – though, I stress, always achievable – solutions in form and composition. In a sense, HIDE marks the beginning of this journey, as it was in 2020 that such experiments became possible, and I’m very pleased we managed to change the form of one of the complex’s towers in a way that makes it more interesting and prominent. I like how it looks within the cityscape.

Though I think if we had managed at that moment to change all three towers just as radically, using a single design approach, it would have looked even better.